The old phrase “Knowledge is power” has never been truer than it is today. Data and analytics are at the heart of a current agricultural industry buzz that is empowering seed businesses to utilise data through seed management software. These solutions allow businesses to make decisions that encourage growth, deliver demand, and secure their companies’ positions in a future with ever increasing demand.

Food production will increase by up to 68% by 2050 as the world’s population grows. This means greater demand than ever before for seed companies. This coincides with increased demand for animal feed, increased use of biofuels, increased demand for grains, oils, and vegetables, and rapid adoption of biotech crops.

In an industry so highly concentrated, the most innovative companies are best positioned in the market, according to a report by Mordor Intelligence. Adopting new and innovative seed management software solutions can help seed businesses increase production, efficiency, and profitability in the face of rising demand.

Between 2017 and 2021, the global agribusiness management software and services market increased at a 7.6% annual rate to $2.8 billion. What is clear is that technology isn’t going anywhere; its already everywhere. To meet demand, produce quality product, and secure your place in a challenging future, your seed business must join the tech revolution and invest in the right partner to ensure success.

We understand the role innovation has to play in food supply chain sustainability for the future. As a member of the Cultura Technologies group, we have the backing of the largest independent group of agribusiness software companies in the world to do this. For over 30 years, we have been ahead of the curve, utilising feedback from our customers in the seed industry to develop useful seed management software tools for their businesses when they are most needed. GenWARE, one of our most recent innovations, has been named one of Germination’s Top 10 Most Innovative Products of 2022!

It’s Not as Scary as It Sounds

While the impending increase in demand may appear to be concerning, there are a number of solutions available to help seed businesses deal with it. Everything stems from your company’s foundations and how efficiently it operates.

Slow processes, inefficient workflows, and technological bottlenecks will make meeting current demand, let alone future demand, difficult. Seed management software provides these businesses with a solution that can help them improve their operations. Our seed management software, Generation, provides a centralised data store that connects entire business data sets in a single solution. It is automatically updated, easily accessible, secure, and customised to your specific business needs. We also offer additional add-on ‘modules’ that extend capability across warehouse inventory, customer experience, business analytics, and field inspection.

Perhaps you already have a system in place. Is it doing its job as well as it could? Implementing an industry-specific solution is the best option. Generation was developed in collaboration with industry experts and our customers who are already well-established in the industry. The software was created with seed business processes in mind, and it functions to streamline critical seed production, inventory, and sales processes.

When inefficiencies are eliminated, businesses are better prepared for the future. More data can be collected and analysed for better insights and more impactful decisions. You can anticipate rising demand and adjust your production to meet it, all while maintaining positive relationships with your current customers. Ultimately, you have prepared your seed business for success.

The Right Time Is Now

Agriculture has fallen behind many other industries in terms of technological adoption. It is, however, not too late to catch up. The capability of the seed industry’s businesses determines its future. Primetics Seed Solutions recognises that it is in our collective interest to assist the global food production system, specifically seed businesses, in continuing to operate efficiently and sustainably. That is why we continue to work with seed companies across North America to secure their market positioning and competitiveness.

If you’d like to learn more about how we can help your seed business, please contact us and a member of our team will be happy to speak with you about your inquiry!